Bachelor of Business Administration (BBA)

Bachelor of Business Administration (BBA)

Bachelor of Business Administration (BBA) is a 3-year professional under-graduate program under CBCS pattern in Business Management. The program aims to give an early start to a rewarding management career and facilitate entry into the technologically advanced corporate world or higher education. BBA Program at SRMU includes general business courses and advanced courses for specific concentrations. The aim of the course is to develop student’s intellectual ability, executive personality and managerial skills through blending of curriculum, pedagogy and real time exposure to industry. To prepare students with the required skills the institute offers a unique blend of general courses with specialization in the area of Marketing, Human Resource and Finance. This program envisions effective innovative teaching and learning methods such as projects, classroom discussions, practical training through Summer Internship, case studies, presentations and fieldwork.

Programme Objectives (PO)

The objectives of BBA Programme are:

  • PO1: To remember the conceptual knowledge with an integrated approach to various functions of management.
  • PO2: To develop leadership and communication skills to become successful business leaders and managers.
  • PO3: To encourage and develop critical thinking, analysis and initiative ability skills.
  • PO4: To develop problem-solving skills through experiential learning and innovative pedagogy to ensure utilization of knowledge in professional careers.
  • PO5: To apply the various concepts, theories and models in the area of HR, Marketing, Finance. PO6: To develop a positive attitude and life skills to become a multi facet personality with a sense of environmental consciousness and ethical values.

Programme Learning Outcomes (PLO)

The expected outcomes after completing the program would be:

  • PLO1: Management knowledge: Acquire adequate knowledge through principles, theory and models of business management, Accounting, Marketing, Finance, IT, Operations and Human Resource.
  • PLO2: Communication: Demonstrate proficiency for Business Communication for effective and professional business management.
  • PLO3: Technical Knowledge: Acquire employability skills through practical exposure of IT and its usage in management.
  • PLO4: Investigation of Business Problems: Analyze and comprehend the applicability of management principles in solving complex business issues.
  • PLO5: Entrepreneurial Perspective: Develop entrepreneurial skills to become an entrepreneur.
  • PLO6: Environment and Sustainability: To build perspective about global environment including cultural, social and sustainability issues.
  • PLO7: Leadership Skills: Ability to develop group behavior and lead a team to achieve the individual, group and organizational goals.
  • PLO8: Ethics: Understand importance of ethics in business decision-making and inculcate the spirit of social responsibility.
  • PLO9: Global Perspective: Comprehend the applicability of management principles in the situations pertaining to global business world.
  • PLO10: Area Specific Expertise: Apply various concepts, theories and models in the functional areas of business like Marketing, HR and Finance in the Organizations.
  • PLO11: Cross-Disciplinary Integration and Strategic Perspective: Acquire and apply knowledge of economics, mathematics, statistics and production and operation management and its integration relevant to business decisions.
  • PLO12: Legal Knowledge: Obtain legal knowledge of various business operations for effective decision-making.

Program Specific Outcomes (PSO):

  • PSO1: Acquire Practical learning through summer internship, industrial visit and Business Plan etc.
  • PSO2: Demonstrate analytical and problem-solving skills through core elective area of specialization in Finance, Human Recourse, and Marketing to solve the business issues.
  • PSO3: Understand and develop the new dimensions of knowledge through open electives to cater the need of the industry.

Eligibility Criteria

Candidate must have passed 10 + 2 or equivalent system from any recognized Central/State Board in any stream with minimum aggregate marks of 45% or CGPA of 5.0 for Gen/OBC and 40% marks or CGPA of 4.5 for SC/ST Category.

Bachelor of Business Administration (BBA)

Duration (in year) 1 2 3
1. Tuition Fee Rs. 62,000/- Rs. 62,000/- Rs. 62,000/-
2. Examination Fee Rs. 8,000/- Rs. 8,000/- Rs. 8,000/-
3. Other Fees (Registration, Library, etc.) Rs. 9,000/- Rs. 9,000/- Rs. 9,000/-
Development Fund Rs. 8,000/- Rs. 8,000/- Rs. 8,000/-
Course Fee Rs. 87,000/- Rs. 87,000/- Rs. 87,000/-
Caution Money Rs. 5,000/- - -
Total Fee Rs. 92,000/- Rs. 87,000/- Rs. 87,000/-
Hostel Fees
(Fees + Caution Money)
Rs. 75000/- + Rs. 5000/- = Rs. 80000/-
Transportation Cost = Rs. 24,000/-

Placed Student Details

Ayush Verma
BBA - Extramarks
Gaurav Pandey
Manoj Kumar
BBA - NewsTime Network
Rajat Gupta
BBA - NewsTime Network
BBA - NewsTime Network
Urvashi Pandey
BBA - eTeam

Opportunities For BBA

    After successfully completing BBA students have following opportunities:
  • Work as Junior managers in various Government, Private Companies & Banks
  • Pursue career in Higher Studies like MBA etc.
  • Pursue professional courses as ICAI, ICSI, ICWAI or CFA etc.
  • Start own enterprising unit/business.
Education Career Job Career
  • MSW
  • Professional Courses
  • Assistant Manager/Manager in Private sector
  • PO/Manager in Banks
  • Govt. Sector
  • Start own business/enterprise