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BBA (AI-Augmented FinTech) with L&T

Best BBA (AI-Augmented FinTech) with L&T College in Uttar Pradesh

Overview

The global financial services industry is undergoing the most transformative shift in its history — from legacy banking to AI-native finance. The BBA in AI-Augmented FinTech at one of the top universities of Uttar Pradesh, SRMU, offered in collaboration with L&T EduTech, is India's most forward-looking undergraduate business program designed to prepare the next generation of FinTech professionals.

This is not a conventional BBA. This is a strategic convergence of business management, artificial intelligence, and financial technology — built on the philosophy of transitioning graduates from financial literacy to Algorithmic Financial Mastery.

Offered in collaboration with L&T EduTech, this program combines business management, financial intelligence, artificial intelligence, blockchain, and digital banking technologies to create professionals capable of shaping the future of BFSI (Banking, Financial Services & Insurance).

With the global AI in FinTech market projected to exceed $60 billion in the coming decade, professionals who understand both finance and artificial intelligence are among the most sought-after talent in the industry. Students enrolled in this program do not just study finance — they build financial products, automate banking workflows, analyse market intelligence, and learn to architect the digital economy from the ground up.

Join SRMU for a BBA in AI augmented Fintech program in Lucknow. Admissions for 2026 are now open! Advance your career with our cutting-edge fintech program.

AI

Augmented

5+

Live Projects

70%

Experiential Learning

$60+ B

Job Market

Eligibility Criterion

Candidate must have passed 10+2 or equivalent system from any recognized Central/State Board in any stream with minimum aggregate marks of 45% or CGPA of 5.0 for Gen/OBC and 40% marks or CGPA of 4.5 for SC/ST Category.

Why SRMU?

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AI-Augmented FinTech Curriculum

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Industry Modules Delivered by L&T Experts

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Hands-on Learning with Financial Simulation Tools

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Exposure to Blockchain, Digital Banking & DeFi

Centre of Excellence

Centre of Excellence

Entrepreneurship Development

Entrepreneurship Development

Industry Interface

Industry Interface

Quality Management

Quality Management

Program Fee

Duration (in Year)1 Year2 Year3 Year
Course fee110500110500110500
Student Welfare Fund100100100
Caution Money5000--
Total Fee115600110600110600
Hostel Fees + Caution Money (1st Yr. Only)850008000080000
Transportation Fees350003500035000

Alumni Fee: 500

Degree Fee: 1000

Both these fees are payable in the final year of the program

Scholarship Schemes

Career Counselling at Shri Ramswaroop Memorial University offers counselling to students, guiding the young minds by helping them to understand their strength and also to sail through at all levels in the job market.

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Department Highlights

Achievements

  • Students Pursuing higher studies from abroad

  • Preference for doing PhD from SRMU after PG

  • Competitive Exams like CAT , NET & Others

  • Generating Business Ideas

  • NPTEL Courses

Research

  • 152+ Research Papers published in reputed journals

  • 20+ Books and Book Chapters published

  • 50+ Ph.D. Awarded

Labs

  • L&T Research Lab

  • Advanced Data Science Lab

  • Oracle Lab

  • Fintech Smart Lab

  • SPSS Lab

  • Business Management Labs

  • Professional Communication Lab

Beyond Academics

  • Guest Lectures

  • Budget Session

  • Industrial Visit

  • International & National Conferences

  • Faculty Development Programs

PO, PLO & PSO


Program Objectives
  • To remember the conceptual knowledge with an integrated approach to various functions of management.

  • To develop leadership and communication skills to become successful business leaders and managers.

  • To encourage and develop critical thinking, analysis and initiative ability skills.

  • To develop problem-solving skills through experiential learning and innovative pedagogy to ensure utilization of knowledge in professional careers.

  • To apply the various concepts, theories and models in the area of HR, Marketing, Finance.

  • To develop a positive attitude and life skills to become a multi facet personality with a sense of environmental consciousness and ethical values.


Program Learning Outcomes
  • Management knowledge: Acquire adequate knowledge through principles, theory and models of business management, Accounting, Marketing, Finance, IT, Operations and Human Resource.

  • Communication: Demonstrate proficiency for Business Communication for effective and professional business management.

  • Technical Knowledge: Acquire employability skills through practical exposure of IT and its usage in management.

  • Investigation of Business Problems: Analyze and comprehend the applicability of management principles in solving complex business issues.

  • Entrepreneurial Perspective: Develop entrepreneurial skills to become an entrepreneur.

  • Environment and Sustainability: To build perspective about global environment including cultural, social and sustainability issues.

  • Leadership Skills: Ability to develop group behavior and lead a team to achieve the individual, group and organizational goals.

  • Ethics: Understand importance of ethics in business decision-making and inculcate the spirit of social responsibility.

  • Global Perspective: Comprehend the applicability of management principles in the situations pertaining to global business world.

  • Area Specific Expertise: Apply various concepts, theories and models in the functional areas of business like Marketing, HR and Finance in the Organizations.

  • Cross-Disciplinary Integration and Strategic Perspective: Acquire and apply knowledge of economics, mathematics, statistics and production and operation management and its integration relevant to business decisions.

  • Legal Knowledge: Obtain legal knowledge of various business operations for effective decision-making.


Program Specific Outcomes
  1. Acquire Practical learning through summer internship, industrial visit and Business Plan etc.

  2. Demonstrate analytical and problem-solving skills through core elective area of specialization in Finance, Human Recourse, and Marketing to solve the business issues.

  3. Understand and develop the new dimensions of knowledge through open electives to cater the need of the industry.


Scopein Companies

Graduates can pursue careers across FinTech companies, digital banks, financial consulting firms, investment platforms and technology companies.

Popular job roles include:

  • FinTech Analyst

  • Digital Banking Associate

  • Payments Product Analyst

  • WealthTech Advisor

  • Blockchain Strategy Associate

  • FinTech Operations Specialist

  • Robo-Advisory Platform Manager

  • Financial Data Analyst

  • FinTech Startup Founder

You can easily be absorbed in above positions at Organizations like:

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Further Study Opportunities

Frequently Asked Questions

BBA AI-Augmented FinTech is a three-year undergraduate program that combines business administration with Artificial Intelligence and Financial Technology. Students learn finance, digital banking, AI applications, blockchain, financial analytics, and business management.
Yes. The program prepares students for careers in fintech companies, banking, insurance, financial services, digital payments, investment firms, and technology-driven financial organizations.
Students should evaluate institutions based on curriculum, faculty, industry partnerships, internships, practical training, placement support, and infrastructure. SRMU offers an industry-oriented program with practical business and technology exposure.
Candidates should have passed 10+2 or an equivalent examination from a recognized board, subject to the university's eligibility criteria.
The curriculum generally includes Principles of Management, Financial Accounting, AI Fundamentals, Digital Banking, Blockchain, Financial Markets, FinTech Applications, Marketing, Entrepreneurship, Data Analytics, and Business Communication.
Graduates can work as Financial Analysts, Business Analysts, Banking Executives, Digital Payment Specialists, FinTech Associates, Investment Analysts, Sales Executives, and Management Trainees. They may also pursue an MBA or other postgraduate programs.
Salary depends on skills, employer, specialization, and experience. Graduates with knowledge of AI, analytics, and finance can access attractive opportunities in the growing fintech sector.
Yes. Students receive internships, industry exposure, live projects, workshops, and placement assistance to improve their employability.
Mathematics requirements vary by university. Students should refer to the university's eligibility criteria and admission guidelines before applying.
SRMU provides experienced faculty, AI-enabled learning, practical projects, internships, industry collaborations, modern infrastructure, and placement support for careers in business and financial technology.

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