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As businesses worldwide continue to embrace data as a key asset, the demand for professionals with expertise in business analytics is at an all-time high. In response to this evolving landscape, select institutions in Lucknow are now offering specialized undergraduate programs like the BBA in Business Analytics. Among the most notable are Shri Ramswaroop Memorial University (SRMU) and the University of Lucknow, both of which deliver strong academic frameworks blended with data-centric business education. These programs are designed to bridge the gap between traditional business administration and the modern demands of data-driven decision-making.
SRMU has established itself as a pioneer in analytics education in the region by offering a BBA in Business Analytics in collaboration with L&T EduTech, a division of the industrial giant Larsen & Toubro. This industry tie-up ensures that the program is aligned with current business and technology trends, emphasizing practical learning and employability. The curriculum includes modules on data visualization, predictive analytics, business forecasting, and decision science, all supported by hands-on training through advanced lab infrastructure and live industry projects. SRMU students also benefit from regular industry interaction sessions, internships, and access to L&T-certified content that enhances their technical and analytical skillsets, preparing them for roles such as business analysts, market researchers, and data strategists.
The University of Lucknow, through its Institute of Management Sciences (IMS), is launching a BBA in Business Analytics beginning in the 2025–26 academic session. As a reputable state university with a long-standing tradition in management education, Lucknow University offers a comprehensive program that integrates foundational business knowledge with modern analytical methods. The curriculum will cover data mining, business statistics, market trend analysis, and data-driven strategy building. The university aims to create a pool of analytics-savvy graduates capable of influencing managerial decision-making in sectors like finance, operations, and digital marketing. As a public institution, it also offers affordable tuition fees, strong academic mentorship, and opportunities for government and private sector internships.
Both SRMU and the University of Lucknow provide a curriculum focused on real-world application, ensuring students are job-ready upon graduation. Emphasizing skills such as problem-solving, statistical reasoning, business modeling, and proficiency in tools like Excel, Python, and Tableau, these programs prepare students to thrive in dynamic roles within data-heavy corporate environments. Through a mix of classroom learning, case study analysis, simulation tools, and project-based assessments, graduates develop the competencies needed for data-backed strategic roles in today’s competitive job market.
Admission to SRMU’s BBA Business Analytics program is based on merit, with eligibility requiring completion of 10+2 in any stream from a recognized board. The university also offers merit scholarships and career counseling. The University of Lucknow follows a merit or entrance-based selection process as per state guidelines. Upon completion of these programs, graduates can pursue roles such as data analyst, business intelligence executive, marketing analyst, or even continue their education with an MBA in Business Analytics or specialized postgraduate diplomas in Data Science.
